Innovative Irish software firm targets growth in Canada after successful client acquisitions

Published Date: May 25th, 2022

Author: ICCC Montreal Office

Hotel software solutions provider P3 has announced plans to expand into the Canadian market after completing deals with three new clients in the country so far this year.

The three new contracts signed with Épik Collection in downtown Montreal, The Inn at Bay Fortune in PEI and Somerset Lakeside Resort in Ontario are P3’s first in Canada and come as the Dublin-based company, which has 20 years’ experience in the hotel technology sector, grows its presence across North America.

P3’s offer to clients is centered around establishing an integrated technology ecosystem. The company designs and builds solutions that encompass the entire guest journey, and which are powered by core products of custom booking engine and online check-in/out. This ecosystem allows hotels to deliver a customer journey that is quick, easy, seamless, digital, and yet still human and personal.

The expansion comes on the back of continued strong growth in recent years, driven by P3’s close partnership with hotel reservation system provider Oracle Hospitality and by the hotel industry’s permanent need for new and innovative solutions.

P3’s technology is richly and solely integrated with Oracle’s OPERA. As a Strategic Oracle Partner, hotel operators using OPERA and P3 can benefit from increased operational efficiencies and improved automated functionality.

P3 CEO Phelim Pekaar said: “We’re very excited about this collaboration with our recent clients in Canada. Our strong relationship with Oracle has been pivotal to these new acquisitions, and we’re delighted to receive confidence from the Oracle sales team in Canada. Our success in the region in just a short amount of time is proof of the potential for growth that P3 has in North America.”

The client acquisitions will allow P3 to create new jobs in the region to service assist these and any additional Canadian hotel brands which partner with P3.

The company’s success reflects a focus on technology to meet the challenges faced by the hotel sector. Contactless solutions such as online check-in/check-out and integrated secure payments facilitate labor-savings in hotel operations, making it simple to automate manual tasks, thereby freeing up the staff to focus on quality human interaction with guests.

Booking engines that can be fully customized in terms of functionality and design bring real benefits for both hoteliers and guests. A custom system that reflects the hotel’s brand identity and meets its business needs, results in a higher conversion rate and direct booking revenue. Customization for guests means giving them more control and choices to tailor their visit to their needs, which in turn yields greater loyalty.

Phelim Pekaar said: “One of the biggest learnings for the hotel sector from the past two years has been recognition of the need to change and innovate, to embrace technology and use it to your advantage. Hotels are clearly more receptive to technology.

“Lots of hotels which previously did not give enough consideration to this are now analyzing their IT infrastructure and are changing their older reservation systems to newer platforms, such as OPERA Cloud, which offer greater automation and operational efficiency.

“They want to realize the benefits that technology offers and are now looking for software solutions which allow them to enhance the guest experience and drive revenue growth. This shift is providing tremendous opportunities for companies such as P3.”

About P3 Hotel Software: Founded in 2000 in the aftermath of the tech bubble crash, P3 Hotel Software provides customized booking solutions for large independent hotels and hotel groups across the globe. Core products of custom booking engine and online check-in/checkout facilitate a smooth booking process for customers and an enhanced guest experience. P3’s solutions cover all stages of the online guest journey and integrate seamlessly with Oracle’s market-leading OPERA hotel reservations and property management system.